Opened in 2016, Becker’s Bridal Outlet had a vision of making bridal dreams come true at a fraction of the price. Pulling from the vast showroom of the Becker’s Bridal flagship location in Fowler, Michigan, Becker’s Bridal Outlet showcases hundreds of authentic, unworn, non-consignment bridal gowns and accessories at up to 80% off MSRP.
Operating within the Frandor Shopping Center in Lansing, Michigan, the Outlet specializes in more than just bridal gowns. You will also find a large selection of new and Outlet priced mothers and formal gowns.
In typical Becker’s fashion, you will find selections in all sizes and styles with knowledgeable and caring service. Deciding if the Outlet experience is the right fit for you? Read more about the difference between our two locations in our Outlet FAQ below.
Made for all Shapes & Sizes
We strive to exceed the expectations of all of our shoppers. Whether you’re shopping for a wedding or other special occasion, we have designed our store experience to meet your needs.
With a large selection of over 1,000 bridal gowns, our Outlet has your dream dress at an amazing price! Bridal gowns start at just $499, with the majority ranging from $800–$1,200. We also offer a couture section featuring gowns priced at $2,000 and up.
All gowns are cash-and-carry, meaning you can take your dress home the very same day you fall in love with it!
A mother’s gown is one of the most important dresses of the wedding day. With a collection of over 700 new arrivals, along with a selection of gowns at reduced prices, we have a dress for every budget.
Our mother’s collection starts at $199, with an average price range of $300–$500, as well as a selection of couture gowns priced at $800 and up.
As an added bonus, all mothers of Becker’s Brides receive an exclusive additional discount on their gown!
Our favorite gowns
